Tata Motors Eyes Pininfarina

The famous Italian car design house and coach builder Pininfarina is up for sale. If things go right, our desi car maker Tata Motors will secure it. This will be icing on the cake as Tata Motors has recently acquired the luxury marquee brand Jaguar Land Rover.

The company Pininfarina is struggling with financial problems and is losing its influence and command over as one of the most successful car styling companies of the world. So, the decision to put it up for sale came as a part of an agreement to restructure the company's debt.

Currently, the Pininfarina family holds a 50.6 per cent stake in the company and has hired a bank to help it sell its shares. Indian car maker Tata Motors is a strong contender among its potential buyers.

One of Tata Motors’ contenders is a French industrial company called the Bolloré which is presently developing the Bluecar EV with Pininfarina. It has also been rumoured that Ford is also looking at the deal.

Tata Motors is in partnership with Fiat, which has its Ferraris and Maseratis designed by Pininfarina. So, the Indian car company is expected to have a better stand compared to others.

The car styling firm was established as the Società anonima Carrozzeria Pinin Farina in 1930 by Battista "Pinin" Farina. It has designed Ferraris and Maseratis and also other models such the Ford Streetka, Peugeot 406 Coupe, Fiat Coupe, Alfa Romeo Brera and Mitsubishi Shogun Pinin. The famous Pininfarnia has also worked with other major car companies like Peugeot, Alfa Romeo, Cadillac, Jaguar and Volvo over the last seventy-eight years.

Pininfarina also worked on the Tata Prima concept car that was presented at Geneva Motor Show earlier this year.