New Mercedes Benz CLS

The old generation Mercedes CLS has made way for the New CLS which is actually a toned down version of the concept. “Seduction Has To Be Flawless”.

The new CLS – the new design icon from Mercedes-Benz

A generation ahead: The CLS-Class created a new vehicle category in 2003 by combining the elegance and expressiveness of a coupé with the comfort and functionality of a sedan. The CLS delighted the public, astounded the competi-tion and created a new style icon: for years the CLS has endured as the only four-door coupé in its class, and since October 2004 it has been the car of choice for approximately 170,000 buyers worldwide. “Customers all over the world benefited from our bold move to launch a completely new vehicle con-cept onto the market”, explains a delighted Dr. Joachim Schmidt, member of the board of Mercedes-Benz Cars, Sales & Marketing. “And with its exciting de-sign, the new edition of the CLS also benefits from the fact that we are a whole generation ahead of the competition with our four-door Coupé.”

Celebrating its world premiere at the Paris motor show (October 2 – 17, 2010), the 2012 CLS-Class will arrive in U.S. dealerships in mid-2011. The 2012 CLS-Class builds on the pioneering role of its predecessor with a fresh new inter-pretation. “The new CLS points the way forward for the future perceptible de-sign idiom of Mercedes-Benz”, explains Professor Gorden Wagener, head of de-sign at Mercedes-Benz. “At the same time it takes its inspiration from the great tradition of stylish, refined sportiness which has always been a feature of Mercedes coupés.”

Exterior: classic Coupé styling with distinctive front

The proportions remain as spectacular as ever: long hood, tightly-styled frame-less side windows and a dynamic roof sweeping back at an angle towards the rear. The four-door Coupé from Mercedes-Benz immediately made its mark in 2003 as a new style icon. Though the proportions are the same, the secondgeneration of this design trendsetter has a completely new look.

What immediately strikes the eye is the innovative front design, which is reminiscent of the Mercedes-Benz SLS AMG. Visually, the radiator grille is not inte-grated into the hood but formed separately. This further highlights the long, sporty hood. The grille is dominated by the large central star, which unites the car with other Mercedes-Benz coupés and also enhances brand identity. The large, elongated dark air inlets with black grilles also add to the vehicle’s ath-letic appearance.

Design brings high-tech features to life

Another distinguishing feature comes in the form of the full LED headlamps, which are the world’s first to offer all of the dynamic light functions using LED technology. This innovation boasts an impressive design – inside they are di-vided into three arrow-shaped layers from top to bottom: the upper layer contains an LED indicator, beneath which is a striking LED side light offers LED low beam functions. The side light can also be seen when the high beam is activated, thereby creating a unique night-time design. The lowest level of the headlamp houses the main beam and nightview functions. A total of 71 LED’s provide an unmistakable appearance as well as a significantly enhanced view of the road compared with previous systems.

The typical CLS outline, with its elegantly long proportions, is the dominating attribute of the new model. The effect of the dynamic, athletic form has been enhanced with a new interplay of lines and surfaces. A unique “dropping line”, which begins above the front wheel-wells and slopes downward towards the rear, represents a new interpretation of a renowned design hallmark of his-toric Mercedes sports cars. A distinctive and muscular sports car-like shoulder line above the rear axle highlights the athletic character of the 2012 CLS. The flared wheel arches resemble the powerful stance of a predator waiting to pounce. The side profile is rounded off with wide wrap-around tail lights featuring LED technology — a linking element to the rear of the vehicle. The shape is empha-sized by the broad shoulder line, which is clearly visible from behind and sup-ports the flat roof. A wide metal insert adds a further visual highlight at the rear.

The interior: design brings quality to life

The interior of the 2012 CLS-Class is also distinguished by a timeless design which combines discreet elegance with innovative details and handcrafted per-fection. The eye-catching cockpit features a wrap-around dashboard sweeping from the driver’s door over the instrument panel support and across to the front passenger door. The central display has also been integrated seamlessly into the upper part of the instrument panel.

Watch the video of Mercedes Benz CLS here:

The CLS also lives up to its role as a design icon thanks to the innovative nature of the materials used, including a mixture of satin and high-gloss finishes used on the metal surfaces. Highlights also include matte galvanized air vents which ideally compliment a high-gloss-trimmed analogue clock.

Handcrafted perfection is reflected in details such as the stitched seat covers and dashboard. The individual parts of the leather dashboard are sewn to-gether by hand in a process which takes several hours, after which they are fit-ted and upholstered with high-quality padding. Prior to this process, the leather is also heated to preshrink it, so that it will retain its shape even after extreme exposure to direct sunlight.

The particularly exclusive 1.6-millimeter thick semi-aniline premium leather meets the highest standards of both look and feel. The natural pore structure remains intact thanks to a light pigmentation, and the leatherhas an especially warm and soft feel to it. Premium leather requires a very precise manual selection process and therefore a high amount of untreated leather.

The refined interior of the CLS is further reflected in the generous use of high-quality trim elements, located on the instrument panels, center console and door linings. Customers can choose between high-gloss brown burl walnut or high-gloss black ash. The wood has been perfectly fitted around difficult con-tours for a masterful handcrafted finish, and the wood trim has been matched according to grain as part of a sophisticated selection process to create a consistent overall impression.

For an even more progressive look, black piano lacquer or carbon fiber trim elements are also available. Handcrafted as well, up to seven layers are applied and polished for the piano lacquer trim until the high-gloss finish is achieved.

Mercedes-Benz launches Cabriolet

German carmaker Mercedes-Benz on Tuesday launched the new E-Class in India, Cabriolet, a four-seater convertible with soft top, priced at Rs. 64.50 lakh. This is Mercedes-Benz's seventh offering within its E-Class range aimed at fast-growing Indian luxury car market.

Cabriolet comes with a 3.5-litre engine that delivers 272 hp of power. It is equipped with ‘Aircap', an automatic wind deflector that can be deployed at the touch of a button to significantly reduce turbulence in the vehicle's interior.

The luxury sedan also offers optimum safety with ‘Attention Assist' drowsiness detection system and ‘Pre-safe' predictive occupant protection and intelligent light system among others.

“The E-Class Cabriolet heralds a new era of open top motoring. The E-Class now offers the Cabriolet in addition to the already present E-Class Saloon and the E-Class Coupe,” said Mercedes-Benz India Managing Director Wilfried Aulbur after unveiling the sedan.

He pointed out that the E-Class had always been a runaway success in the Indian market since it first rolled out in 1995. Till date, the E-Class has sold over 12,700 units, thereby establishing itself as the most popular luxury car in the Indian market. The existing E-Class range in India is priced between Rs. 42 lakh and Rs. 50 lakh. “The new E-Class has broken all records and has already sold 1,268 vehicles between January and July this year.

Merc set to bring A Class premium compact to India

In India the automobile market is dominated by compact cars. to join the race in the small car segment, Mercedes Benz is planning to bring its small car, the A Class, to India, a top official said.


Benz is planning to bring its small car, the A Class, to India, a top official said.


“The competition is heating up in the small car segment and we plan to bring our small car, the A Class, to the Indian market within two years,” Peter Trettin, president & CEO of Daimler, Central and Eastern Europe, Africa and Asia, said.


The A Class model has sold over 680,000 units worldwide since its launch in 2004. It was positioned as the trailblazer for a new vehicle segment.


Mercedes-Benz plans to expand its premium compact vehicle portfolio comprising the A and B Class from two to four models starting end-2011. The future models will offer product attributes that are already popular among A and B Class customers, such as a spacious interior. The models will also set a new tone through the introduction of additional variants and concepts.


Trettin said the company would position the A Class as its entry-level car in the Indian market. “It will be priced competitively to get a foothold in the market,” said Trettin. He was visiting the 100-acre greenfield plant at Chakan near Pune, in which the company has invested Euro 50 million.


Trettin said the Indian economy was growing rapidly and with it the aspirations of the people for better cars compared to the regions he was overseeing. “With the growth in the Indian economy, we expect the demand for our products to rise considerably,” he said.


Wilfried Aulbur, MD and CEO, Mercedes Benz India, claimed sales had picked up since December. “In 2010, the luxury car segment grew 80 per cent, but Mercedes Benz has grown 157 per cent and this is without the GL launch,” he pointed out.


The Mercedes Benz GL Class is a crossover sports utility vehicle and it matches, size-wise, Audi’s Q7 and BMW’s X5.


The company’s bus order book was full till September, mainly from the state transport departments, Aulbur said, but did not disclose volumes. “Demand in the market is picking up rapidly,” he added.


Trettin said the commercial vehicles market in India was doing well compared to other markets where sales had fallen by 90 per cent. “Eastern Europe and Central Europe were suffering and the company had to buy back stocks from the dealers and distribute them in other markets,” he said. The Middle East also saw a dip in commercial vehicles sales, he added.


Trettin said that from 24,000 trucks and 24,000 vans sold in 2008, sales were down to 9,000 each of trucks and vans in 2009.

Mercedes-Benz 'bullish' on India, launches 2 M-class variants

Leading global luxury vehicle maker Mercedes-Benz which today launched two variants of the 2010 M-Class here said it was 'bullish' on India in 2010 and keen on leveraging India for its growth strategy in terms of R and D and global sourcing.

"We expect a good year in 2010 and we are hoping to build on the momentum of 2009 when we sold 140 M class, which was double the sales compared to 2008", Dr Wilfried G Aulbur, MD and CEO, Mercedes-Benz India, told media during the launch of its Sports edition and luxury edition of its M-class today.

The company is investing Rs 200 crore in revamping the network in terms of creating new showrooms, upgradation of showrooms and facilities and entering new cities, he said.

It is planning a new Benz centre in Delhi with 26 car display, a 12-car display in Hyderabad and a 16-car display in Chennai, he said apart from investing in manpower.

"We are growing aggressively and have a clear strategy in place for leveraging India aggressively for R and D and global sourcing", he said adding "China and India are high on our agenda for global sourcing".

The company also plans to launch 12 products in 12 weeks of the current year, he said.
The firm was looking at introducing the SLSAMG, a sports car, to India by this year end and already had six confirmed bookings from places like Hyderabad, Mumbai and Delhi.

It also plans to introduce the E-Coupe. However, the company is not looking at introducing hybrids since most are left hand drive cars.

Nissan Murano Might Be Launched In India Before Mid-2010

Nissan India is likely to launch the new Murano in India before mid 2010.

Nissan Murano is a premium sports utility vehicle (SUV) that will be catered as a CBU unit from Japan.

Nissan Murano might get launched in three variants the S (Base), SL (Mid) & LE (Top-End) that will sport a powerful 3.5-Litre petrol V6 engine and all-wheel drive (AWD) handy.

Nissan Murano will directly step into a war against Toyota Prado, BMW X3, Mitsubishi Montero and Mercedes Benz M-Class models between the price ranges from Rs 35 lakhs to Rs 40 lakhs.

The Nissan Murano might get the following features:

    * Aluminum interior accents
    * Leather seats
    * Rain sensing wipers
    * Memory seats
    * Mood lighting
    * 11-speaker Bose unit
    * 9.3GB hard disk storage device

Nissan has various plans for India that will include the Micra small car hatchback that might launch before Q1 2010 and followed by a sedan in 2011 and a compact Multi-Purpose vehicle (MPV).

Nissan Micra is been produced at the Renault-Nissan plant in Chennai and it is also manufactured in five different countries including India, China and Thailand.

The name ‘Murano’ comes from a region of Venice, Italy which is known for the hand blown glass produced there.

BMW, Audi race to take on Merc

The battle for the top spot in the country's top of the line luxury car segment is getting more intense and Mercedes Benz's near ten-year-old stranglehold in the market is under serious threat.

While BMW is the odds on favourite having already steered ahead in the first quarter of this fiscal, Audi has emerged as the dark horse in the fight. By the end of last fiscal (2008-09) in March, Mercedes Benz India held on to its leadership position selling 3,537 cars. But the signs of a change in the pecking order were there with BMW exceeding its own target and also selling more than 3,000 cars in the year.

"This market is already challenging and without doubt the competition is getting more and more intense," said Peter Kronschnabl, president BMW India. The three German companies are now racing against each other to expand their presence in the hinterland."Our involvement with tier II cities is growing at a fast pace and we are confident that these cities reflect the future growth pockets and offer good potential. We investing Rs 150 crore to expand to new cities as also to upgrade our existing network," said Dr Wilfried Aulbur, MD and CEO, Mercedes Benz India.

India Poised To be “Detroit of the East”

It seems like India certainly has arrived in the big scene of motoring. India as a whole could be the “Detroit of the East” soon with so many major car brands bringing their production centre to “Incredible India”. India has taken the centre stage producing small cars and the global automakers already seem to have been enchanted with the sub-continent for this sole purpose. India is all set to pip China in the automotive production scene and earn all the automotive laurels to itself when it comes to small cars.

We in India already have Suzuki Motor Corporation pitching in with the erstwhile Maruti Udyog to become Maruti Suzuki India which has already scripted a success story for itself in style in the span of twenty five years. Hyundai Motors, a Korean car company soon followed suit and set shop here and has marched in India with their superior products and now has already exporting cars to European countries keeping India as its production base for small cars.

Likewise, Toyota Motor Corporation tagging along with the Kirloskar Group in India about a decade ago also started producing cars here in India and already acknowledged the fact that the Indian operations of the company has stood still even with the recession taking its toll in other countries abroad. Toyota also plans to come up with a small car factory by 2011.

General Motors which has its presence in India with the Chevrolet brand stood firm ground during “Motown Meltdown” which affected its parent company in the US and other countries. It also might have contributed to the revival of the parent company. Business for Chevy here in India is blooming in an unexpected pace making GM count on GM India as a profit making venture.

Tata Motors earlier a commercial vehicle manufacturer barged into the great Indian Motoring scene with the advent of its Tata Indica and soon went up to produce more models of which the Tata Nano certainly awaits a mention. This small wonder has broken all the barriers the motoring world ever knew and will soon become a cash cow for Tata Motors once the export of the Tata Nano begins.

Another Indian auto manufacturer Mahindra and Mahindra also has known the importance of India as a production hub and has already started exporting its products to lucrative auto markets like that south-east Asia, America, Europe, Africa and Australia.

Honda, Ford, Mitsubishi, BMW, Mercedes-Benz, Fiat and Skoda all have their production plants in India already. Audi, Nissan, Renault and PSA Peugeot-Citroen have also confirmed their participation in this big production marathon here in India. India expects a lot of other auto manufactures to set shop here in India.

But why is this big rush of global auto makers queuing in line to set shop in India? There are many benefits in India, including a high-quality vendor base that is also cost-effective, leading to globally-competitive pricing. In coming days we surely can see a lot of global auto makers emulate companies like Hyundai and Maruti Suzuki, which make small cars in India to export to Europe.

BMW, Audi race to take on Merc

The battle for the top spot in the country's top of the line luxury car segment is getting more intense and Mercedes Benz's near ten-year-old stranglehold in the market is under serious threat.

While BMW is the odds on favourite having already steered ahead in the first quarter of this fiscal, Audi has emerged as the dark horse in the fight. By the end of last fiscal (2008-09) in March, Mercedes Benz India held on to its leadership position selling 3,537 cars. But the signs of a change in the pecking order were there with BMW exceeding its own target and also selling more than 3,000 cars in the year.

"This market is already challenging and without doubt the competition is getting more and more intense," said Peter Kronschnabl, president BMW India. The three German companies are now racing against each other to expand their presence in the hinterland."Our involvement with tier II cities is growing at a fast pace and we are confident that these cities reflect the future growth pockets and offer good potential. We investing Rs 150 crore to expand to new cities as also to upgrade our existing network," said Dr Wilfried Aulbur, MD and CEO, Mercedes Benz India.

Audi to launch SUV Q5 in India

Audi is ready to launch its new SUV Q5 in India on June 05. The brand new SUV was launched in Europe in November 2008. The new Audi Q5 is geared towards brand building and Audi’s plans to expand its product portfolio in India. BMW has already surpassed Mercedes sales figures in the country and Audi is looking at the same market segment with keen eyes. To facilitate its growth in Inda, Audi plans to invest around 30 million Euros in India, till year 2015. Audi already marks its presence in the luxury SUV segment with its model Q7.

The Model



The company has not released any official specifications about the car or made any comment about the expected price range as well but is definitely betting big volumes with this car especially in India and Russia. The car will be imported as a CBU or completely built units in India from Audi’s Ingolstadt facility in Germany.



According to the industry sources, the new Q5 will be a 5-seater SUV which can be safely called as a mini-SUV and is very much in line with its big brother Q7. It has taken the styling cues from Q7 series which remains one of the favourites amongst the car buyers and designers. The basic style still features sportiness clubbed with all the luxuries of any basic premium SUV model.



Q5 definitely has an enormous boot space and with its rear styling like Q7, the Indian SUV surely will be lot roomier at the back. The imposing grille in the front is iconic of any Audi car but the vertical sports bars make the car look extremely classy. The Xenon lamps further lend an aggressive look to the car which seems necessary for any SUV. SUVs cannot have the softer looks of a luxury sedan, can they?



Audi brought as many as four variants of its SUV Q5 in Europe but in India it plans to bring only two variants - a 3.0-liter TDI diesel car and 2.0 liter TFSI petrol car. It will sport a 7 speed manual gearbox which is special because it allows clutch-less manual shifting. Audi’s Quattro 4-wheel system marks its presence in all its models and you can expect the same in Q5 as well. It will have 40:60 front-torque split to give more sporting drive. Q5 has been designed in such a way that it offers good visibility to the driver and even with its compact design; it does not intimidate the driver. You can expect the huge door mirrors to make a lot of wind noise at high driving speeds.



The Price and Other Features

For the mileage and the actual price of the car, the Indian customers will have to wait till the exact launch date. However, since Audi Q5 is expected to rival BMW X3 in India the expected price of the car is between Rs. 45 -50 lakh. Its current Audi Q7 is prices at Rs. 57 lakhs in India and Q5 will be definitely priced below that.

Mercedes-Benz mulls vehicle finance arm

Mercedes Benz is considering launching a vehicle finance arm in India to boost sales of its passenger cars and commercial vehicles in a slowing economy, the head of the Indian unit of the German car-maker said on Friday.

Sales have fallen in the last two months because of tight liquidity, CEO and MD Wilfried Aulbur said, but added that he sees the slowdown as only a temporary phenomenon.

“The financial crisis is finite and the markets will bounce back. We are committed to our investments in the country because we have gone through a similar period in the past. At this point, we are still evaluating the option of launching our vehicle finance services,” Mr Aulbur said.

Mercedes Benz in India has already surpassed its sales target for cars and commercial vehicles this year because of robust demand up to September, he said, but did not reveal what the targets were.

The company has sold about 220 trucks and about 3,280 cars this year. “We are seeing a significant downturn in sales beginning October. The primary reason, we think, is the
unavailability of sufficient finance to purchase vehicles,” Mr Aulbur observed.

Daimler Financial Services, the in-house financial services arm, provides vehicle-finance, leasing, insurance concepts and fleet-management services valued at 58 billion Euros in 40 countries. Mercedes Benz, he said, is keen to launch new products in India, including city-buses and 3-axle buses. It recently entered the luxury bus segment with an intercity coach priced at about Rs 80 lakh.

Luxury cars fly in ‘ recession- hit’ India

The Luxury car market in India is growing like never before. Sample this: In the first six months sales of luxury cars have almost doubled.

Mercedes

Mercedes India has sold 1,892 cars in the country compared to 2,491 cars sold last year.

BMW

BMW has sold 1,323 cars in the first five months, which is almost equal to the 1,387 cars the company sold during the full last year.

Volkswagen

The Volkswagen group has managed to sell 810 premium cars of its two brands Audi (470 units) and Volkswagen (340 units).

Audi

And Porsche is aiming to double the tally of its car sales this year by selling over 200 premium cars.

Clearly, financial sector meltdown and the consequent wealth erosion hardly seem to be dissuading buyers of high-end cars in India, even as the global luxury car makers pump in huge resources to lure the Indian customers.

“If you look at the segment we are operating in, price sensitivity of the product is not an issue,” says Kurt Rippholz, head, communications, Volkswagen India.

To this Dr. Wilfried Aulbur, chief executive officer and managing director, Mercedes India, adds, “Back in 1995 when we started operations in India, we were optimistic about the potential that India held and we are now convinced about it.” And why not?

According to the 2008 Wealth Report by Merrill Lynch Cap Gemini there are around 1,23,000 millionaires in US dollar terms in India. Also, the country has a significant number of young, rich and enterprising people in smaller cities who are spoilt for choice. And manufacturers are strutting their products to lure them.

Bentley

So, the top- end luxury cars such as Bentley and Lamborghini, which cost upwards of Rs 2 crore, and that can only sell around 25 and 10 cars, respectively, for exclusivity sake, have industrialist buyers queuing up — for four to six months — to get their cars. But it’s the entry- and mid- segment luxury cars that are selling like hot cakes among the class aspirants.

Lamborghini

This year till June, Mercedes sold 1,000 C-Class cars ( Rs 25 lakh onwards). In fact, in March alone, it sold over a 100 Mercedes S-Class cars ( Rs 70 lakh onwards).

Maybach

BMW sold 666 cars of its 5 Series and 355 units of its Series 3 cars upto end- May this year.

BMW

Last year Audi sold 107 units of its Q7 model while Porsche sold around 90 cars of its Cayenne model. “Along with corporate sales that are pushing the sales of these premium cars, aspirational sales are fast picking up.

Interior of a Rolls Royce

Professionals in their thirties who have a global lifestyle and hail from smaller towns are the main customers in this segment,” says Aulbur. And to sell these new cars, companies are expanding their distribution network thick and fast. New dealerships are being set up in Tier II, III cities.

There is a sizeable population of Mercedes cars in cities such as Kolhapur, Ludhiana, Madurai, Coimbatore and Kochi.

Volkswagen, in its second phase of expansion opted for cities such as Hyderabad, Chandigarh and Ludhiana for their dealerships and Porsche is looking at potential new dealerships in Punjab. “We are trying to have 120 distribution dealerships in the next three years as we expect a growth of 250 per cent in the Indian auto market over a period of ten years,” says Kurt. And he is not alone; Audi is planning to take the tally to 11 dealerships from the existing seven by the end of the year.

Porsche

Porsche is looking at having nine dealerships by 2010 from the current two and is also looking at building a steady relationship with Indian customers. So, it’s zip, zap zoom time ahead for the luxury car market in India.