Skoda prepares to thrill with four new models

Czech automobile manufacturer Skoda Auto plans to launch four models next year. It is also setting up a financing outfit.

At present, Skoda sells four models in the country — the hatchback Fabia, and the sedans, Octavia, Laura and Superb. They are priced in the range of Rs 4.8 lakh to Rs 24 lakh.

Next year, there will be the Fabia Sports and Fabia Combi along with new versions of the Laura and Superb.

Skoda has recently launched its compact car, the Fabia, in India. It’s an upmarket hatchback priced between Rs 5 lakh and Rs 7.68 lakh.

The car is available in three engine variants — 1.2 and 1.4 litre petrol and 1.4 litre diesel.

The Fabia Sports will carry a tag of Rs 10 lakh, while the Fabia Combi is expected to be built on parent company Volkswagen’s B6 platform.

Skoda plans to sell 20,000 units in this calendar year against 13,000 last year. It has already sold 9,556 cars in the first six months.

In July, Skoda had raised the prices of all its models. The hikes were in the range of Rs 16,000 to Rs 25,000.

Finance arm

A credit crunch resulting from a tightening of lending norms by financial entities has prompted Skoda to set up the finance arm.

According to Thomas Kuehl, member of board (sales and marketing), Skoda Auto India, “Since 80 per cent of our total sales are financed, the company has decided to launch Skoda Finance in the country. It should be operational by the last quarter of this year.”

Companies such as Bajaj Auto, Tata Motors, Maruti Suzuki, Hero Honda, Mahindra and Mahindra are focusing on non-banking financial companies to help accelerate sales that have been lean in the past few months.

Hero Honda has tied up with Fullerton India, a non-banking finance company, to support purchases on the basis of loans.