The Tata Nano, which was launched in March 2009, has been declared as the 2010 Indian Car of the Year (ICOTY), an award instituted jointly by six publications – Auto Bild India, Auto India, Business Standard Motoring, Car India, Overdrive and Top Gear India. It has been individually declared as the Car of the Year by CNBC TV18 Overdrive Awards, the ET-ZigWheels Car & Bike of the Year Awards, and the Bloomberg UTV Autocar Awards. The Nano has also received the Jury Award (Business Standard Motoring Car of the Year Awards), Compact Car of the Year (CNBC TV18 Overdrive Awards), Entry-level Mini Car of the Year, Viewers’ Choice Car of the Year, Indian Automotive Design of the Year and the Most Value for Money Car of the Year (all in the ET-ZigWheels Car & Bike of the Year Awards), Small Car of the Year (Bloomberg UTV Autocar Awards), Aajtak Viewers’ Choice Car of the Year (Auto Bild India Golden Steering Wheel Awards) and a Special Award, as the Micro Car of the Year, in the NDTV Profit Car & Bike of the Year Awards.
The Indigo Manza, the new generation sedan of the company launched in October 2009, has received two awards. It received the Best Entry-level Sedan of the Year Award in the ET-ZigWheels Car & Bike of the Year Awards. It has also been adjudged as the Best Value for Money Car of the Year in the Bloomberg UTV Autocar Awards.
As a company, Tata Motors was declared as the 2009 Car Maker of the Year in the ET-ZigWheels Car & Bike of the Year Awards, and the Tata brand the Best Value for Money Brand in the Auto India Best Brands Awards.
This appreciation from auto critics of Tata Motors’ new generation cars began with the accolades received by the Indica Vista, after its launch in August 2008. UTV Autocar Awards for that year rated the Vista as the Best Value for Money Car of the Year. It had also bagged the Jury Award in the Business Standard Motoring Car of the Year Awards.